I'm a coffee aficionado, borderline snob. Coffee must smell as well as taste good. The better the aroma, the better it tastes, because the olfactory nerves and the taste buds are connected, at least in my mind. No corrupting additives like cream or sugar, just straight out of the brewer. However, I do like flavored coffees such as Hazelnut and French Vanilla so I'm not as pure as I think I am. Can't wait to sit with a friend at Esteamed.